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Now let's discuss investing time. Suddenly, subscription content was seen as a viable career path, not just a side gig. Within a week, the decision was overturned due to public outcry and the discovery that adult content accounted for 80% of its revenue. Growth continued to be strong despite the turbulence. In fact, the platform's resolve and community loyalty were strengthened by this moment. By the middle of 2022, the total earnings of creators surpassed $10 billion.
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